Are you in Northern Ireland?
Do you advertise your business using Google's pay per click?
Are you thinking about trying pay per click advertising?
You should be!
- Pay per click advertising is almost the opposite of costly printed advertising where your Ads
are presented to people who aren't interested.
- With pay per click your Ad only shows when someone is interested and you pay for the Ad only
when they click you Ad. Advertising has never been so cost effective.
- Your Ad is targeted at the people who are searching for your particular
products and services. These sponsored links are displayed as a reponse to a need expressed by
your potential customer. I doesn't get any better than that.
- One of the features of Google's pay per click advertising is that it can be targeted on
locations. So Northern Ireland businesses would target a customer base within Northern
Ireland for at least part of their advertising campaign. This works badly because the network
infrastructure provided for Northern Ireland makes Google thinks most of us are elsewhere in the UK!
You need to be set up properly.
Ask me a question. I would love to talk to you to see how can help you with pay per click advertising.